Bruce is a Senior Advisor to Re:Co, using his extensive knowledge of ESG data and sustainability to help shape the company's growth and unique value proposition. He also advises two AI incubators and supports startups innovating in the sustainability sector. A published author and conference speaker, he previously co-founded McKinsey's ESG/Purpose Practice, where he continues to advise clients.

Bruce advocates for organizations to integrate societal purpose into their core operations, benefitting planet, people, and shareholders. His dedication to making a difference extends to his five decades of NGO Board leadership, where he's made significant contributions to environmental, diversity, financial inclusion, education, refugee, and human rights causes. He currently holds a role as Global Vice-Chair of Human Rights Watch.